Kaplan MBTI

ROLE Art Director TEAM 1 Producer 4 Animators Kaplan Singapore is a private institution offering programmes from leading universities around the world. To engage a South Korean audience, we partnered with Kaplan to produce a playful 30-second animation in a 3D pixel art style inspired by the Myers-Briggs Type Indicator® (MBTI®). As Art Director, I led a team of 4 artists and drove the project from concept to completion. I shaped the narrative, developed moodboards and storyboards, oversaw production end-to-end, prepared progress decks, and led feedback sessions to ensure creative alignment at every stage.